I was inspired to do this because of a presentation to the MRIA conference "Beyond the Headlines" by Frank Graves of EKOS. It made me wonder how many political public opinion pollsters are there in Canada and how often are we being polled?
Here are some stats on those polls:
Pollsters ranked by number of public political opinion polls conducted in the last year
- Forum 44 - 6 jurisdictions
- Leger 26
- Nanos 23
- Angus Reid 18 - 5 jurisdictions
- Corporate Research Associates 15 - Atlantic Canada only
- Abacus Data 14
- CROP 12 - Quebec only
- Ipsos Reid 12
- Environics 10 - 5 jursidictions
- Harris Decima 10
- EKOS 8
- ThinkHQ Public Affairs 7 - Alberta only
- Campaign Reseach 5 - Alberta only
DataPath Systems, Innovative Research , Insightrix , MarketQuest Ominfacts Research, NRG Research, Praxis, and Return on Inisight all conducted two polls.
Abingdon Research, Justason, Lethbridge College, Mustel*, Oraclepoll Research, Segma Recherche, and Viewpoints all conducted one.
* Mustel only released one poll in March 2012 but the release indicates they did conduct one in September 2011
Ranked by polls in a jurisdiction - bold indicates an election in the last year
- Federal 54
- Ontario 48
- Alberta 40
- Quebec 35
- BC 18
- Newfoundland 8
- Saskatchewan 6
- New Brunswick 5
- Manitoba 5
- Nova Scotia 4
- Yukon 2
- PEI 2
Based on an average poll size of 1000, 225,000 Canadian should have been asked their political opinion in the last year, this is 0.67% of the population or 1 in 150 Canadians.
We are averaging one public political opinion poll per working day in Canada and that number seems to be rising.